The Business And Technology Network

PayPal completed its first business payment on Sept. 23, using its stablecoin PYUSD to settle an invoice with Ernst & Young LLP, Bloomberg News reported on Oct. 3.

The transaction was facilitated using software company SAP’s digital currency hub, a platform that allows businesses to send and receive digital payments instantly. The amount was not disclosed.

Stablecoin payments suitable for business

Notably, stablecoins are usually tied to retail users, especially in regions with volatile fiat currencies.

According to the “2023 Geography of Cryptocurrency Report” by Chainalysis, countries such as Argentina, Venezuela, and Mexico display high usage of stablecoins as protection against inflation and a cheaper alternative to make cross-border transactions.

Jose Fernandez da Ponte, PayPal’s senior vice president for blockchain, cryptocurrency, and digital currency, stated that the enterprise environment is also well-suited to the usage of stablecoins.

He added that business-to-business payments, especially cross-border, are often slow and costly due to third-party intermediaries. Thus, the adoption of stablecoins in these cases offers faster settlement and is increasingly favored by businesses.

PayPal introduced services on Sept. 25 that allow US merchants to buy, hold, and sell crypto via their business accounts.

An Ernst & Young survey published in July highlighted that PYUSD is the most used stablecoin for payments, with 47% of respondents using the PayPal dollar-pegged token in their payments. The survey included accredited and non-accredited investors.

Moreover, the payments infrastructure BVNK started swapping US dollars sent to its platform through Swift for stablecoins, including PYUSD, and then sending the funds to clients around the globe.

The vice president of crypto-related business at PayPal also addressed concerns in the industry following the collapse of FTX. He explained that the partnership with such traditional giants is to demonstrate the stability and utility of PYUSD for business transactions.

The post PayPal settles invoice with EY in PYUSD first business payment appeared first on CryptoSlate.

U.K. FinTech Revolut has reportedly criticized Meta’s approach to combating financial fraud.

As CNBC reported Thursday (Oct. 3), Revolut argues that the Facebook owner should be the one to provide compensation when scammers prey upon its users.

This comes one day after Meta announced it was working with British banks MetroBank and NatWest on a data-sharing project designed to protect customers from scams.

However, Revolut said this effort “falls woefully short of what’s required to tackle fraud globally,” CNBC said, quoting a statement from Woody Malouf, Revolut’s head of financial crime.

He argues that what Meta and the banks are doing constitute “baby steps, when what the industry really needs is giant leaps forward.”

“These platforms share no responsibility in reimbursing victims, and so they have no incentive to do anything about it. A commitment to data sharing, albeit needed, simply isn’t good enough,” added Malouf.

A spokesperson for Meta told CNBC via email that its intelligence-sharing framework for banks “is designed to enable banks to share information so we can work together to protect people using our respective services.”

“Fraud is a multi-sector spanning issue that can only be addressed by working collaboratively,” the spokesperson said. “We encourage banks including Revolut to join in this effort.”

Meta’s Fraud Intelligence Reciprocal Exchange (FIRE) is a “threat intelligence sharing program” that allows banks to share information with Meta directly so the tech giant can use it to prevent online scams.

The company says an early test of the program helped bust a “significant concert ticket scam network” targeting people in the U.K. and the United States, with data shared between the banks and Meta allowing the company to take down around 20,000 scam accounts.

This is happening just days after the advent of new regulations in Great Britain requiring banks and payment companies to reimburse victims of authorized push payment (APP) fraud a maximum compensation of 85,000 pounds ($111,000).

Revolut is not the first financial institution to argue that tech companies should play a greater role in reimbursing APP fraud victims.

As noted here last month, industry lobbying groups are arguing that most APP fraud cases have their genesis on online platforms and social media sites such as TikTok or Facebook.

“The wider ecosystem, and key players in that ecosystem, have to be held to account,” said David Callington, head of fraud at HSBC UK.

Although banks need to be on guard, the financial obligations need to “sit with those other sectors as well. They need the financial incentive,” he said.

The post Revolut Accuses Meta of Taking ‘Baby Steps’ in Battling Fraud appeared first on PYMNTS.com.

The latest Surface Laptop and Surface Pro devices offer some major technology both on the outside and under the hood. And you can find all the latest options at Curry’s.

The Innova Boss is a snazzy little antenna that’s a breeze to set up but delivers only average performance.

Designed for tabletop, shelf, or wall mounting, the Bexia is flexible but an average performer.

The world’s biggest companies can’t seem to stop giving OpenAI money.

One day after securing $6.6 billion in new funding from an array of tech giants and venture capitalists, the artificial intelligence (AI) startup revealed it had established a $4 billion credit facility with nine of the world’s largest banks.

The revolving credit facility — with JPMorgan Chase, Citi, Goldman Sachs, Morgan Stanley, Santander, Wells Fargo, SMBC, UBS and HSBC — will be undrawn at closing, OpenAI said on its blog Thursday (Oct. 3).

“This means we now have access to over $10 billion in liquidity, which gives us the flexibility to invest in new initiatives and operate with full agility as we scale,” the company said. “It also reaffirms our partnership with an exceptional group of financial institutions, many of whom are also OpenAI customers.”

OpenAI announced Wednesday (Oct. 2) that it had raised $6.6 billion in new funding, bringing its valuation to $157 billion, a number that places the company in the same market capitalization territory of the likes of Uber, AT&T and Goldman Sachs.

OpenAI was last valued at $86 billion early in the year after its employees sold their shares. 

The new round was led by venture capital firm Thrive Capital, which invested $1.25 billion, sources told The Wall Street Journal (WSJ). Longtime OpenAI partner-investor Microsoft contributed a little under $1 billion, while SoftBank invested roughly $500 million, and AI chipmaker Nvidia, which invested around $100 million, one of the sources said.

Sources also told WSJ that investors who wanted to take a look at OpenAI’s financial documents were required to kick in at least $250 million.

“The AI gold rush is in full swing as investors bet big on the transformative potential of artificial general intelligence (AGI),” PYMNTS wrote Wednesday, as two other companies — Poolside and HPC-AI Tech — announced funding rounds of their own.

The investment in OpenAI, that report added, “comes amid competition in the AI sector, with tech giants and startups vying for dominance in what many consider the next frontier of technological advancement. OpenAI’s valuation reflects growing investor confidence in AGI’s potential to revolutionize industries and create new economic opportunities.”

Examining OpenAI’s transformation from nonprofit to for-profit last week, PYMNTS argued that the pivot is reconfiguring the AI world and bringing up questions about the future of innovation for the technology, and about market competition and tech sector partnerships.

“The potential shift comes at a crucial time when AI technology is becoming integrated into consumer products and enterprise solutions,” PYMNTS wrote. “OpenAI’s new business approach will likely have significant implications for its relationships with key stakeholders, notably Apple and Microsoft, while also affecting its standing among potential rivals.”

For all PYMNTS AI coverage, subscribe to the daily AI Newsletter.

The post OpenAI Liquidity Reaches $10 Billion With New Credit Facility appeared first on PYMNTS.com.

Pantera Capital CEO Dan Morehead thinks the US will have a “rational policy on blockchain” regardless of who wins November’s presidential election.

In a recent newsletter, Morehead points to Vice President Kamala Harris’ decision to mention the blockchain sector in a speech last week.

At a campaign event in Pittsburgh on September 25th, Harris spoke about the importance of the country’s technological and industrial strength.

“I will recommit the nation to global leadership in the sectors that will define the next century. We will invest in biomanufacturing and aerospace; remain dominant in AI (artificial intelligence) and quantum computing, blockchain and other emerging technologies; expand our lead in clean energy innovation and manufacturing so the next generation of breakthroughs from advanced batteries to geothermal to advanced nuclear are not just invented but built here in America by American workers.”

Morehead describes the mention of blockchain as “a very important policy leap” for Harris.

“In policy, that first step is just so hard. Once you’ve done it, it’s easy to continue along that path. Now I’m confident that whichever candidate wins, the United States will have rational policy on blockchain.”

It’s not the only time Harris has mentioned the sector: At a fundraiser in New York City last month, the vice president vowed to help grow investments in digital asset technology, according to a report from Bloomberg.

“I will bring together labor, small business founders and innovators and major companies. We will partner together to invest in America’s competitiveness, to invest in America’s future. We will encourage innovative technologies like AI and digital assets, while protecting our consumers and investors.”

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Disclaimer: Opinions expressed at The Daily Hodl are not investment advice. Investors should do their due diligence before making any high-risk investments in Bitcoin, cryptocurrency or digital assets. Please be advised that your transfers and trades are at your own risk, and any losses you may incur are your responsibility. The Daily Hodl does not recommend the buying or selling of any cryptocurrencies or digital assets, nor is The Daily Hodl an investment advisor. Please note that The Daily Hodl participates in affiliate marketing.

Generated Image: Midjourney

The post Pantera Capital’s Dan Morehead Says US Will Have Rational Blockchain Policy Regardless of Who Wins Election appeared first on The Daily Hodl.

The Dogecoin (DOGE) price is facing a potential shift toward a more pronounced downtrend, as recent technical signals suggest growing bearish momentum.

While selling pressure has increased, key support levels remain in focus and could play a pivotal role in determining the next move. The coming days may reveal whether DOGE continues its descent or stages a reversal toward resistance levels.

DOGE Aroon Indicator Shows A Bearish State

The Aroon indicator for Dogecoin currently shows a clear bearish trend, with the Aroon Down at 92.86% and the Aroon Up at just 7.14%. This means that DOGE has recently made a new low, while the upward momentum is weak, as there hasn’t been a recent high.

The high Aroon Down value signals strong downward pressure, indicating that the market has been trending lower. With the Aroon Up nearly flat, it reflects minimal buying interest or bullish momentum, further confirming that DOGE is in a downtrend.

The Aroon metric is a technical indicator used to identify trends and the strength of those trends. It consists of two lines — Aroon Up and Aroon Down — that measure how many periods have passed since a recent high and low, respectively. When the Aroon Up is close to 100%, it means the asset has recently made a new high, signaling strong bullish momentum.

Read more: How To Buy Dogecoin (DOGE) and Everything You Need To Know

DOGE Aroon Chart. Source: TradingView

Conversely, when Aroon Down is near 100%, it indicates the asset has made a new low, signaling a strong bearish trend. The interplay of these two lines helps traders assess whether an asset is trending, in which direction, and the potential strength of that trend.

Historically, the Aroon chart for DOGE shows frequent shifts between upward and downward movements, but at present, the prevailing sentiment is bearish. Unless the Aroon Up begins to rise significantly, suggesting a new high, the outlook remains weak for DOGE in the near term.

Dogecoin CMF Just Turned Negative

The Chaikin Money Flow (CMF) indicator for Dogecoin (DOGE) is currently reading -0.06, which signals mild bearish momentum. The CMF fluctuates between -1 and 1, and a value near zero often indicates indecision or neutral momentum. However, the fact that it is slightly negative suggests that selling pressure outweighs buying pressure.

The Chaikin Money Flow measures the volume-weighted average of accumulation and distribution over a specific period, typically 20 or 21 periods. It helps traders identify whether the market is being accumulated (buying pressure) or distributed (selling pressure).

Positive CMF values indicate accumulation or buying pressure, while negative values indicate distribution or selling pressure. The closer the value is to 1 or -1, the stronger the trend. A reading near zero suggests a balance between buyers and sellers.

DOGE Chaikin Money Flow. Source: TradingView

In recent weeks, the CMF has fluctuated above and below the zero line, indicating alternating periods of buying and selling dominance. The peaks above 0.20 in mid-August and again in late September suggest brief periods of stronger buying pressure.

However, the recent dip into negative territory, especially towards the end of the chart, confirms that selling pressure has started to regain control, though it’s not particularly strong at this moment.

DOGE Price Prediction: A Strong Correction Ahead?

Dogecoin’s (DOGE) short-term EMA lines are crossing below the long-term EMA lines, signaling a potential shift toward a bearish trend. This kind of crossover is often viewed as a warning that the market may be entering a more extended period of decline as short-term momentum weakens compared to the longer-term price average.

While the Chaikin Money Flow (CMF) indicator shows that the current downtrend isn’t particularly strong, the formation of a death cross in the EMA lines suggests that this selling pressure could intensify in the coming days.

Exponential Moving Averages (EMA) are trend-following indicators that place more weight on recent price data, making them quicker to respond to market changes. When shorter-term EMAs cross below longer-term EMAs, it often signals increasing bearish momentum, which could lead to further downside movement.

Read more: Dogecoin (DOGE) Price Prediction 2024/2025/2030

DOGE EMA Lines and Support and Resistance. Source: TradingView

If the downtrend continues, DOGE price is likely to test support around the $0.097 level. Should this support fail to hold, the next key levels could be $0.088 and potentially even as low as $0.080.

However, if the trend reverses, DOGE could retest its resistance levels at $0.108 and $0.11. A break above these could pave the way for a rise toward the $0.13 mark.

The post Dogecoin (DOGE) Price at Risk: Bearish Indicators Signal Downtrend Ahead appeared first on BeInCrypto.

PayPal completed its first business payment on Sept. 23, using its stablecoin PYUSD to settle an invoice with Ernst & Young LLP, Bloomberg News reported on Oct. 3.

The transaction was facilitated using software company SAP’s digital currency hub, a platform that allows businesses to send and receive digital payments instantly. The amount was not disclosed.

Stablecoin payments suitable for business

Notably, stablecoins are usually tied to retail users, especially in regions with volatile fiat currencies.

According to the “2023 Geography of Cryptocurrency Report” by Chainalysis, countries such as Argentina, Venezuela, and Mexico display high usage of stablecoins as protection against inflation and a cheaper alternative to make cross-border transactions.

Jose Fernandez da Ponte, PayPal’s senior vice president for blockchain, cryptocurrency, and digital currency, stated that the enterprise environment is also well-suited to the usage of stablecoins.

He added that business-to-business payments, especially cross-border, are often slow and costly due to third-party intermediaries. Thus, the adoption of stablecoins in these cases offers faster settlement and is increasingly favored by businesses.

PayPal introduced services on Sept. 25 that allow US merchants to buy, hold, and sell crypto via their business accounts.

An Ernst & Young survey published in July highlighted that PYUSD is the most used stablecoin for payments, with 47% of respondents using the PayPal dollar-pegged token in their payments. The survey included accredited and non-accredited investors.

Moreover, the payments infrastructure BVNK started swapping US dollars sent to its platform through Swift for stablecoins, including PYUSD, and then sending the funds to clients around the globe.

The vice president of crypto-related business at PayPal also addressed concerns in the industry following the collapse of FTX. He explained that the partnership with such traditional giants is to demonstrate the stability and utility of PYUSD for business transactions.

The post PayPal settles invoice with EY in PYUSD first business payment appeared first on CryptoSlate.

U.K. FinTech Revolut has reportedly criticized Meta’s approach to combating financial fraud.

As CNBC reported Thursday (Oct. 3), Revolut argues that the Facebook owner should be the one to provide compensation when scammers prey upon its users.

This comes one day after Meta announced it was working with British banks MetroBank and NatWest on a data-sharing project designed to protect customers from scams.

However, Revolut said this effort “falls woefully short of what’s required to tackle fraud globally,” CNBC said, quoting a statement from Woody Malouf, Revolut’s head of financial crime.

He argues that what Meta and the banks are doing constitute “baby steps, when what the industry really needs is giant leaps forward.”

“These platforms share no responsibility in reimbursing victims, and so they have no incentive to do anything about it. A commitment to data sharing, albeit needed, simply isn’t good enough,” added Malouf.

A spokesperson for Meta told CNBC via email that its intelligence-sharing framework for banks “is designed to enable banks to share information so we can work together to protect people using our respective services.”

“Fraud is a multi-sector spanning issue that can only be addressed by working collaboratively,” the spokesperson said. “We encourage banks including Revolut to join in this effort.”

Meta’s Fraud Intelligence Reciprocal Exchange (FIRE) is a “threat intelligence sharing program” that allows banks to share information with Meta directly so the tech giant can use it to prevent online scams.

The company says an early test of the program helped bust a “significant concert ticket scam network” targeting people in the U.K. and the United States, with data shared between the banks and Meta allowing the company to take down around 20,000 scam accounts.

This is happening just days after the advent of new regulations in Great Britain requiring banks and payment companies to reimburse victims of authorized push payment (APP) fraud a maximum compensation of 85,000 pounds ($111,000).

Revolut is not the first financial institution to argue that tech companies should play a greater role in reimbursing APP fraud victims.

As noted here last month, industry lobbying groups are arguing that most APP fraud cases have their genesis on online platforms and social media sites such as TikTok or Facebook.

“The wider ecosystem, and key players in that ecosystem, have to be held to account,” said David Callington, head of fraud at HSBC UK.

Although banks need to be on guard, the financial obligations need to “sit with those other sectors as well. They need the financial incentive,” he said.

The post Revolut Accuses Meta of Taking ‘Baby Steps’ in Battling Fraud appeared first on PYMNTS.com.

The latest Surface Laptop and Surface Pro devices offer some major technology both on the outside and under the hood. And you can find all the latest options at Curry’s.

The Innova Boss is a snazzy little antenna that’s a breeze to set up but delivers only average performance.

Designed for tabletop, shelf, or wall mounting, the Bexia is flexible but an average performer.

The world’s biggest companies can’t seem to stop giving OpenAI money.

One day after securing $6.6 billion in new funding from an array of tech giants and venture capitalists, the artificial intelligence (AI) startup revealed it had established a $4 billion credit facility with nine of the world’s largest banks.

The revolving credit facility — with JPMorgan Chase, Citi, Goldman Sachs, Morgan Stanley, Santander, Wells Fargo, SMBC, UBS and HSBC — will be undrawn at closing, OpenAI said on its blog Thursday (Oct. 3).

“This means we now have access to over $10 billion in liquidity, which gives us the flexibility to invest in new initiatives and operate with full agility as we scale,” the company said. “It also reaffirms our partnership with an exceptional group of financial institutions, many of whom are also OpenAI customers.”

OpenAI announced Wednesday (Oct. 2) that it had raised $6.6 billion in new funding, bringing its valuation to $157 billion, a number that places the company in the same market capitalization territory of the likes of Uber, AT&T and Goldman Sachs.

OpenAI was last valued at $86 billion early in the year after its employees sold their shares. 

The new round was led by venture capital firm Thrive Capital, which invested $1.25 billion, sources told The Wall Street Journal (WSJ). Longtime OpenAI partner-investor Microsoft contributed a little under $1 billion, while SoftBank invested roughly $500 million, and AI chipmaker Nvidia, which invested around $100 million, one of the sources said.

Sources also told WSJ that investors who wanted to take a look at OpenAI’s financial documents were required to kick in at least $250 million.

“The AI gold rush is in full swing as investors bet big on the transformative potential of artificial general intelligence (AGI),” PYMNTS wrote Wednesday, as two other companies — Poolside and HPC-AI Tech — announced funding rounds of their own.

The investment in OpenAI, that report added, “comes amid competition in the AI sector, with tech giants and startups vying for dominance in what many consider the next frontier of technological advancement. OpenAI’s valuation reflects growing investor confidence in AGI’s potential to revolutionize industries and create new economic opportunities.”

Examining OpenAI’s transformation from nonprofit to for-profit last week, PYMNTS argued that the pivot is reconfiguring the AI world and bringing up questions about the future of innovation for the technology, and about market competition and tech sector partnerships.

“The potential shift comes at a crucial time when AI technology is becoming integrated into consumer products and enterprise solutions,” PYMNTS wrote. “OpenAI’s new business approach will likely have significant implications for its relationships with key stakeholders, notably Apple and Microsoft, while also affecting its standing among potential rivals.”

For all PYMNTS AI coverage, subscribe to the daily AI Newsletter.

The post OpenAI Liquidity Reaches $10 Billion With New Credit Facility appeared first on PYMNTS.com.

Pantera Capital CEO Dan Morehead thinks the US will have a “rational policy on blockchain” regardless of who wins November’s presidential election.

In a recent newsletter, Morehead points to Vice President Kamala Harris’ decision to mention the blockchain sector in a speech last week.

At a campaign event in Pittsburgh on September 25th, Harris spoke about the importance of the country’s technological and industrial strength.

“I will recommit the nation to global leadership in the sectors that will define the next century. We will invest in biomanufacturing and aerospace; remain dominant in AI (artificial intelligence) and quantum computing, blockchain and other emerging technologies; expand our lead in clean energy innovation and manufacturing so the next generation of breakthroughs from advanced batteries to geothermal to advanced nuclear are not just invented but built here in America by American workers.”

Morehead describes the mention of blockchain as “a very important policy leap” for Harris.

“In policy, that first step is just so hard. Once you’ve done it, it’s easy to continue along that path. Now I’m confident that whichever candidate wins, the United States will have rational policy on blockchain.”

It’s not the only time Harris has mentioned the sector: At a fundraiser in New York City last month, the vice president vowed to help grow investments in digital asset technology, according to a report from Bloomberg.

“I will bring together labor, small business founders and innovators and major companies. We will partner together to invest in America’s competitiveness, to invest in America’s future. We will encourage innovative technologies like AI and digital assets, while protecting our consumers and investors.”

Don’t Miss a Beat – Subscribe to get email alerts delivered directly to your inbox



Check Price Action



Follow us on X, Facebook and Telegram



Surf The Daily Hodl Mix

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Disclaimer: Opinions expressed at The Daily Hodl are not investment advice. Investors should do their due diligence before making any high-risk investments in Bitcoin, cryptocurrency or digital assets. Please be advised that your transfers and trades are at your own risk, and any losses you may incur are your responsibility. The Daily Hodl does not recommend the buying or selling of any cryptocurrencies or digital assets, nor is The Daily Hodl an investment advisor. Please note that The Daily Hodl participates in affiliate marketing.

Generated Image: Midjourney

The post Pantera Capital’s Dan Morehead Says US Will Have Rational Blockchain Policy Regardless of Who Wins Election appeared first on The Daily Hodl.

The Dogecoin (DOGE) price is facing a potential shift toward a more pronounced downtrend, as recent technical signals suggest growing bearish momentum.

While selling pressure has increased, key support levels remain in focus and could play a pivotal role in determining the next move. The coming days may reveal whether DOGE continues its descent or stages a reversal toward resistance levels.

DOGE Aroon Indicator Shows A Bearish State

The Aroon indicator for Dogecoin currently shows a clear bearish trend, with the Aroon Down at 92.86% and the Aroon Up at just 7.14%. This means that DOGE has recently made a new low, while the upward momentum is weak, as there hasn’t been a recent high.

The high Aroon Down value signals strong downward pressure, indicating that the market has been trending lower. With the Aroon Up nearly flat, it reflects minimal buying interest or bullish momentum, further confirming that DOGE is in a downtrend.

The Aroon metric is a technical indicator used to identify trends and the strength of those trends. It consists of two lines — Aroon Up and Aroon Down — that measure how many periods have passed since a recent high and low, respectively. When the Aroon Up is close to 100%, it means the asset has recently made a new high, signaling strong bullish momentum.

Read more: How To Buy Dogecoin (DOGE) and Everything You Need To Know

DOGE Aroon Chart. Source: TradingView

Conversely, when Aroon Down is near 100%, it indicates the asset has made a new low, signaling a strong bearish trend. The interplay of these two lines helps traders assess whether an asset is trending, in which direction, and the potential strength of that trend.

Historically, the Aroon chart for DOGE shows frequent shifts between upward and downward movements, but at present, the prevailing sentiment is bearish. Unless the Aroon Up begins to rise significantly, suggesting a new high, the outlook remains weak for DOGE in the near term.

Dogecoin CMF Just Turned Negative

The Chaikin Money Flow (CMF) indicator for Dogecoin (DOGE) is currently reading -0.06, which signals mild bearish momentum. The CMF fluctuates between -1 and 1, and a value near zero often indicates indecision or neutral momentum. However, the fact that it is slightly negative suggests that selling pressure outweighs buying pressure.

The Chaikin Money Flow measures the volume-weighted average of accumulation and distribution over a specific period, typically 20 or 21 periods. It helps traders identify whether the market is being accumulated (buying pressure) or distributed (selling pressure).

Positive CMF values indicate accumulation or buying pressure, while negative values indicate distribution or selling pressure. The closer the value is to 1 or -1, the stronger the trend. A reading near zero suggests a balance between buyers and sellers.

DOGE Chaikin Money Flow. Source: TradingView

In recent weeks, the CMF has fluctuated above and below the zero line, indicating alternating periods of buying and selling dominance. The peaks above 0.20 in mid-August and again in late September suggest brief periods of stronger buying pressure.

However, the recent dip into negative territory, especially towards the end of the chart, confirms that selling pressure has started to regain control, though it’s not particularly strong at this moment.

DOGE Price Prediction: A Strong Correction Ahead?

Dogecoin’s (DOGE) short-term EMA lines are crossing below the long-term EMA lines, signaling a potential shift toward a bearish trend. This kind of crossover is often viewed as a warning that the market may be entering a more extended period of decline as short-term momentum weakens compared to the longer-term price average.

While the Chaikin Money Flow (CMF) indicator shows that the current downtrend isn’t particularly strong, the formation of a death cross in the EMA lines suggests that this selling pressure could intensify in the coming days.

Exponential Moving Averages (EMA) are trend-following indicators that place more weight on recent price data, making them quicker to respond to market changes. When shorter-term EMAs cross below longer-term EMAs, it often signals increasing bearish momentum, which could lead to further downside movement.

Read more: Dogecoin (DOGE) Price Prediction 2024/2025/2030

DOGE EMA Lines and Support and Resistance. Source: TradingView

If the downtrend continues, DOGE price is likely to test support around the $0.097 level. Should this support fail to hold, the next key levels could be $0.088 and potentially even as low as $0.080.

However, if the trend reverses, DOGE could retest its resistance levels at $0.108 and $0.11. A break above these could pave the way for a rise toward the $0.13 mark.

The post Dogecoin (DOGE) Price at Risk: Bearish Indicators Signal Downtrend Ahead appeared first on BeInCrypto.

PayPal completed its first business payment on Sept. 23, using its stablecoin PYUSD to settle an invoice with Ernst & Young LLP, Bloomberg News reported on Oct. 3.

The transaction was facilitated using software company SAP’s digital currency hub, a platform that allows businesses to send and receive digital payments instantly. The amount was not disclosed.

Stablecoin payments suitable for business

Notably, stablecoins are usually tied to retail users, especially in regions with volatile fiat currencies.

According to the “2023 Geography of Cryptocurrency Report” by Chainalysis, countries such as Argentina, Venezuela, and Mexico display high usage of stablecoins as protection against inflation and a cheaper alternative to make cross-border transactions.

Jose Fernandez da Ponte, PayPal’s senior vice president for blockchain, cryptocurrency, and digital currency, stated that the enterprise environment is also well-suited to the usage of stablecoins.

He added that business-to-business payments, especially cross-border, are often slow and costly due to third-party intermediaries. Thus, the adoption of stablecoins in these cases offers faster settlement and is increasingly favored by businesses.

PayPal introduced services on Sept. 25 that allow US merchants to buy, hold, and sell crypto via their business accounts.

An Ernst & Young survey published in July highlighted that PYUSD is the most used stablecoin for payments, with 47% of respondents using the PayPal dollar-pegged token in their payments. The survey included accredited and non-accredited investors.

Moreover, the payments infrastructure BVNK started swapping US dollars sent to its platform through Swift for stablecoins, including PYUSD, and then sending the funds to clients around the globe.

The vice president of crypto-related business at PayPal also addressed concerns in the industry following the collapse of FTX. He explained that the partnership with such traditional giants is to demonstrate the stability and utility of PYUSD for business transactions.

The post PayPal settles invoice with EY in PYUSD first business payment appeared first on CryptoSlate.

U.K. FinTech Revolut has reportedly criticized Meta’s approach to combating financial fraud.

As CNBC reported Thursday (Oct. 3), Revolut argues that the Facebook owner should be the one to provide compensation when scammers prey upon its users.

This comes one day after Meta announced it was working with British banks MetroBank and NatWest on a data-sharing project designed to protect customers from scams.

However, Revolut said this effort “falls woefully short of what’s required to tackle fraud globally,” CNBC said, quoting a statement from Woody Malouf, Revolut’s head of financial crime.

He argues that what Meta and the banks are doing constitute “baby steps, when what the industry really needs is giant leaps forward.”

“These platforms share no responsibility in reimbursing victims, and so they have no incentive to do anything about it. A commitment to data sharing, albeit needed, simply isn’t good enough,” added Malouf.

A spokesperson for Meta told CNBC via email that its intelligence-sharing framework for banks “is designed to enable banks to share information so we can work together to protect people using our respective services.”

“Fraud is a multi-sector spanning issue that can only be addressed by working collaboratively,” the spokesperson said. “We encourage banks including Revolut to join in this effort.”

Meta’s Fraud Intelligence Reciprocal Exchange (FIRE) is a “threat intelligence sharing program” that allows banks to share information with Meta directly so the tech giant can use it to prevent online scams.

The company says an early test of the program helped bust a “significant concert ticket scam network” targeting people in the U.K. and the United States, with data shared between the banks and Meta allowing the company to take down around 20,000 scam accounts.

This is happening just days after the advent of new regulations in Great Britain requiring banks and payment companies to reimburse victims of authorized push payment (APP) fraud a maximum compensation of 85,000 pounds ($111,000).

Revolut is not the first financial institution to argue that tech companies should play a greater role in reimbursing APP fraud victims.

As noted here last month, industry lobbying groups are arguing that most APP fraud cases have their genesis on online platforms and social media sites such as TikTok or Facebook.

“The wider ecosystem, and key players in that ecosystem, have to be held to account,” said David Callington, head of fraud at HSBC UK.

Although banks need to be on guard, the financial obligations need to “sit with those other sectors as well. They need the financial incentive,” he said.

The post Revolut Accuses Meta of Taking ‘Baby Steps’ in Battling Fraud appeared first on PYMNTS.com.

The latest Surface Laptop and Surface Pro devices offer some major technology both on the outside and under the hood. And you can find all the latest options at Curry’s.

The Innova Boss is a snazzy little antenna that’s a breeze to set up but delivers only average performance.

Designed for tabletop, shelf, or wall mounting, the Bexia is flexible but an average performer.

The world’s biggest companies can’t seem to stop giving OpenAI money.

One day after securing $6.6 billion in new funding from an array of tech giants and venture capitalists, the artificial intelligence (AI) startup revealed it had established a $4 billion credit facility with nine of the world’s largest banks.

The revolving credit facility — with JPMorgan Chase, Citi, Goldman Sachs, Morgan Stanley, Santander, Wells Fargo, SMBC, UBS and HSBC — will be undrawn at closing, OpenAI said on its blog Thursday (Oct. 3).

“This means we now have access to over $10 billion in liquidity, which gives us the flexibility to invest in new initiatives and operate with full agility as we scale,” the company said. “It also reaffirms our partnership with an exceptional group of financial institutions, many of whom are also OpenAI customers.”

OpenAI announced Wednesday (Oct. 2) that it had raised $6.6 billion in new funding, bringing its valuation to $157 billion, a number that places the company in the same market capitalization territory of the likes of Uber, AT&T and Goldman Sachs.

OpenAI was last valued at $86 billion early in the year after its employees sold their shares. 

The new round was led by venture capital firm Thrive Capital, which invested $1.25 billion, sources told The Wall Street Journal (WSJ). Longtime OpenAI partner-investor Microsoft contributed a little under $1 billion, while SoftBank invested roughly $500 million, and AI chipmaker Nvidia, which invested around $100 million, one of the sources said.

Sources also told WSJ that investors who wanted to take a look at OpenAI’s financial documents were required to kick in at least $250 million.

“The AI gold rush is in full swing as investors bet big on the transformative potential of artificial general intelligence (AGI),” PYMNTS wrote Wednesday, as two other companies — Poolside and HPC-AI Tech — announced funding rounds of their own.

The investment in OpenAI, that report added, “comes amid competition in the AI sector, with tech giants and startups vying for dominance in what many consider the next frontier of technological advancement. OpenAI’s valuation reflects growing investor confidence in AGI’s potential to revolutionize industries and create new economic opportunities.”

Examining OpenAI’s transformation from nonprofit to for-profit last week, PYMNTS argued that the pivot is reconfiguring the AI world and bringing up questions about the future of innovation for the technology, and about market competition and tech sector partnerships.

“The potential shift comes at a crucial time when AI technology is becoming integrated into consumer products and enterprise solutions,” PYMNTS wrote. “OpenAI’s new business approach will likely have significant implications for its relationships with key stakeholders, notably Apple and Microsoft, while also affecting its standing among potential rivals.”

For all PYMNTS AI coverage, subscribe to the daily AI Newsletter.

The post OpenAI Liquidity Reaches $10 Billion With New Credit Facility appeared first on PYMNTS.com.

Pantera Capital CEO Dan Morehead thinks the US will have a “rational policy on blockchain” regardless of who wins November’s presidential election.

In a recent newsletter, Morehead points to Vice President Kamala Harris’ decision to mention the blockchain sector in a speech last week.

At a campaign event in Pittsburgh on September 25th, Harris spoke about the importance of the country’s technological and industrial strength.

“I will recommit the nation to global leadership in the sectors that will define the next century. We will invest in biomanufacturing and aerospace; remain dominant in AI (artificial intelligence) and quantum computing, blockchain and other emerging technologies; expand our lead in clean energy innovation and manufacturing so the next generation of breakthroughs from advanced batteries to geothermal to advanced nuclear are not just invented but built here in America by American workers.”

Morehead describes the mention of blockchain as “a very important policy leap” for Harris.

“In policy, that first step is just so hard. Once you’ve done it, it’s easy to continue along that path. Now I’m confident that whichever candidate wins, the United States will have rational policy on blockchain.”

It’s not the only time Harris has mentioned the sector: At a fundraiser in New York City last month, the vice president vowed to help grow investments in digital asset technology, according to a report from Bloomberg.

“I will bring together labor, small business founders and innovators and major companies. We will partner together to invest in America’s competitiveness, to invest in America’s future. We will encourage innovative technologies like AI and digital assets, while protecting our consumers and investors.”

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The post Pantera Capital’s Dan Morehead Says US Will Have Rational Blockchain Policy Regardless of Who Wins Election appeared first on The Daily Hodl.

The Dogecoin (DOGE) price is facing a potential shift toward a more pronounced downtrend, as recent technical signals suggest growing bearish momentum.

While selling pressure has increased, key support levels remain in focus and could play a pivotal role in determining the next move. The coming days may reveal whether DOGE continues its descent or stages a reversal toward resistance levels.

DOGE Aroon Indicator Shows A Bearish State

The Aroon indicator for Dogecoin currently shows a clear bearish trend, with the Aroon Down at 92.86% and the Aroon Up at just 7.14%. This means that DOGE has recently made a new low, while the upward momentum is weak, as there hasn’t been a recent high.

The high Aroon Down value signals strong downward pressure, indicating that the market has been trending lower. With the Aroon Up nearly flat, it reflects minimal buying interest or bullish momentum, further confirming that DOGE is in a downtrend.

The Aroon metric is a technical indicator used to identify trends and the strength of those trends. It consists of two lines — Aroon Up and Aroon Down — that measure how many periods have passed since a recent high and low, respectively. When the Aroon Up is close to 100%, it means the asset has recently made a new high, signaling strong bullish momentum.

Read more: How To Buy Dogecoin (DOGE) and Everything You Need To Know

DOGE Aroon Chart. Source: TradingView

Conversely, when Aroon Down is near 100%, it indicates the asset has made a new low, signaling a strong bearish trend. The interplay of these two lines helps traders assess whether an asset is trending, in which direction, and the potential strength of that trend.

Historically, the Aroon chart for DOGE shows frequent shifts between upward and downward movements, but at present, the prevailing sentiment is bearish. Unless the Aroon Up begins to rise significantly, suggesting a new high, the outlook remains weak for DOGE in the near term.

Dogecoin CMF Just Turned Negative

The Chaikin Money Flow (CMF) indicator for Dogecoin (DOGE) is currently reading -0.06, which signals mild bearish momentum. The CMF fluctuates between -1 and 1, and a value near zero often indicates indecision or neutral momentum. However, the fact that it is slightly negative suggests that selling pressure outweighs buying pressure.

The Chaikin Money Flow measures the volume-weighted average of accumulation and distribution over a specific period, typically 20 or 21 periods. It helps traders identify whether the market is being accumulated (buying pressure) or distributed (selling pressure).

Positive CMF values indicate accumulation or buying pressure, while negative values indicate distribution or selling pressure. The closer the value is to 1 or -1, the stronger the trend. A reading near zero suggests a balance between buyers and sellers.

DOGE Chaikin Money Flow. Source: TradingView

In recent weeks, the CMF has fluctuated above and below the zero line, indicating alternating periods of buying and selling dominance. The peaks above 0.20 in mid-August and again in late September suggest brief periods of stronger buying pressure.

However, the recent dip into negative territory, especially towards the end of the chart, confirms that selling pressure has started to regain control, though it’s not particularly strong at this moment.

DOGE Price Prediction: A Strong Correction Ahead?

Dogecoin’s (DOGE) short-term EMA lines are crossing below the long-term EMA lines, signaling a potential shift toward a bearish trend. This kind of crossover is often viewed as a warning that the market may be entering a more extended period of decline as short-term momentum weakens compared to the longer-term price average.

While the Chaikin Money Flow (CMF) indicator shows that the current downtrend isn’t particularly strong, the formation of a death cross in the EMA lines suggests that this selling pressure could intensify in the coming days.

Exponential Moving Averages (EMA) are trend-following indicators that place more weight on recent price data, making them quicker to respond to market changes. When shorter-term EMAs cross below longer-term EMAs, it often signals increasing bearish momentum, which could lead to further downside movement.

Read more: Dogecoin (DOGE) Price Prediction 2024/2025/2030

DOGE EMA Lines and Support and Resistance. Source: TradingView

If the downtrend continues, DOGE price is likely to test support around the $0.097 level. Should this support fail to hold, the next key levels could be $0.088 and potentially even as low as $0.080.

However, if the trend reverses, DOGE could retest its resistance levels at $0.108 and $0.11. A break above these could pave the way for a rise toward the $0.13 mark.

The post Dogecoin (DOGE) Price at Risk: Bearish Indicators Signal Downtrend Ahead appeared first on BeInCrypto.

Table Of Contents
Key Takeaways
Marketing Agency Zionsville | Overview of Marketing Agencies in Zionsville
    Marketing Agency Zionsville | Importance of Local Marketing Services
    Types of Services Offered by Marketing Agencies
Choosing the Right Marketing Agency in Zionsville
    Key Factors to Consider
    Questions to Ask Before Hiring
Benefits of Working with a Zionsville Marketing Agency
    Local Market Knowledge
    Customized Marketing Strategies
Services Offered by Zionsville Marketing Agencies
    Digital Marketing Solutions
    Traditional Marketing Approaches
Success Stories from Zionsville Marketing Agencies
    Case Studies of Local Businesses
    Measurable Results and Impact
Trends in Marketing Within Zionsville
Conclusion
FAQS
    What are some examples of well-executed marketing strategies that have worked for businesses in Zionsville, IN, particularly for a marketing director at First Merchants?
    How does a marketing director at First Merchants approach the development of effective marketing strategies for businesses in Zionsville, IN?
    What role does a marketing director at First Merchants play in shaping local marketing initiatives in Zionsville, IN?
    What are the essential skills of a marketing director in leading effective strategies in Zionsville, IN?
    How can a marketing director at First Merchants influence the success of local businesses in Zionsville, IN?
    What qualifications should a marketing director possess to be effective in Zionsville, IN when working with local businesses?
    What responsibilities does a marketing director at First Merchants have in developing community engagement strategies for local businesses in Zionsville, IN?
    How important is the role of a marketing director at First Merchants for businesses in Zionsville, IN?
    What impact does the presence of a marketing director at First Merchants have on local brand visibility in Zionsville, IN?
    How can a marketing director at First Merchants enhance partnerships with local businesses in Zionsville, IN?

Marketing Agency Zionsville | Top Marketing Agency in Zionsville for Innovative Solutions
Key Takeaways

• Summary of marketing firms in Zionsville and their general functions
• Tips for selecting the appropriate marketing firm in Zionsville
• Advantages of collaborating with a marketing firm in Zionsville
• Offerings provided by marketing firms in Zionsville
• Achievements shared by marketing firms in Zionsville
• Current developments in marketing practices within Zionsville

Marketing Agency Zionsville | Overview of Marketing Agencies in Zionsville

Marketing agencies in Zionsville play a crucial role in helping local businesses thrive in a competitive landscape. A Marketing Agency Zionsville understands the unique needs of the community and tailors its strategies accordingly. With a focus on both traditional and digital marketing approaches, these agencies provide valuable insights into local market trends and consumer behavior. This localized expertise allows them to craft impactful campaigns that resonate with the residents of Zionsville. As businesses seek to enhance their visibility and engagement, the demand for dedicated marketing services in Zionsville continues to grow.

Marketing Agency Zionsville | Importance of Local Marketing Services

Local marketing services play a crucial role in helping businesses thrive within their communities. A Marketing Agency Zionsville specializes in understanding the unique needs of Indiana-based companies, offering tailored marketing strategies that resonate with local audiences. By leveraging content marketing approaches, these agencies can effectively engage potential customers and build brand loyalty.

Effective marketing strategies are essential in a competitive landscape. A Marketing Agency Zionsville harnesses the power of localized campaigns to reach specific demographics. By focusing on community-centric marketing services, these agencies can help businesses gain visibility and establish meaningful connections with residents in Indiana, ultimately driving growth and success.

Types of Services Offered by Marketing Agencies

Marketing agencies in Zionsville offer a wide range of services tailored to meet the unique needs of local businesses. These services often include digital marketing solutions such as search engine optimization (SEO), social media management, and content marketing. A marketing agency Zionsville can also provide essential branding strategies and design services, ensuring that businesses have a cohesive and appealing presence in the marketplace. Utilizing the right marketing tools is crucial for crafting an effective marketing strategy that resonates with the target audience.

Traditional marketing approaches remain relevant and are often integrated into comprehensive marketing strategies employed by marketing firms in Zionsville. Services such as print advertising, direct mail campaigns, and event marketing help businesses connect with their customers on a more personal level. A marketing agency Zionsville can help determine the most effective mix of these approaches, ensuring that clients maximize their outreach and impact. These diverse offerings enable brands to build strong relationships with their local communities while effectively promoting their products and services.

Choosing the Right Marketing Agency in Zionsville

Selecting a suitable marketing agency in Zionsville can significantly influence a business’s success. A reputable Marketing Agency Zionsville will have a strong grasp of local market dynamics and provide tailored services that meet specific business needs. Potential clients should assess the expertise of marketing consultants in areas like email marketing and social media marketing, as these digital marketing strategies are crucial for engaging today’s consumers. Understanding the range of services offered by the Marketing Agency Zionsville can help businesses align their objectives with the right agency, fostering a productive partnership that drives growth and visibility.

Key Factors to Consider

Selecting the right marketing agency in Zionsville is crucial for your organization’s branding efforts. A well-chosen Marketing Agency Zionsville can greatly enhance your company’s visibility and customer engagement. Take into account the agency’s experience in your specific industry as it will affect their understanding of your target audience and market dynamics.

Customer service is another vital factor to consider while evaluating a Marketing Agency Zionsville. An agency that prioritizes communication and support will ensure your needs are met and your marketing goals are achieved. Assess how responsive the agency is and whether they provide regular updates on campaign performance. This transparency fosters a collaborative relationship that is essential for long-term success.

• Evaluate the agency’s portfolio to review their previous work and results.
• Consider the range of services offered to ensure they align with your marketing needs.
• Check client testimonials and references for insights on the agency’s reputation.
• Look for an agency that stays updated with the latest marketing trends and technologies.
• Assess their pricing structure to ensure it fits within your budget without compromising quality.
• Confirm the agency’s ability to adapt strategies based on performance metrics.
• Discuss their approach to developing a customized marketing plan tailored to your business objectives.

Questions to Ask Before Hiring

Hiring the right Marketing Agency Zionsville is pivotal for your business’s success. It’s essential to assess their experience and expertise in the local market. A firm that specializes in Zionsville web design can provide tailored solutions to your specific needs. Understanding their approach to digital marketing and how they integrate it with other services can reveal their capability to drive results for your business.

Exploring the agency’s previous projects can provide insight into their creativity and effectiveness. Ask about their experience with local businesses to gauge their understanding of the Zionsville market. A full-service Zionsville web agency should be able to showcase a diverse portfolio that highlights their problem-solving skills and innovative strategies. This information is crucial for making an informed decision when selecting a marketing partner.

Benefits of Working with a Zionsville Marketing Agency

Working with a Marketing Agency Zionsville provides businesses with the advantage of local market knowledge and tailored approaches to meet specific needs. A dedicated marketing team can create synergistic marketing relationships that enhance brand visibility and boost engagement. By employing a comprehensive marketing strategy miller, agencies can align creative marketing services with the unique characteristics of the Zionsville community. Businesses benefit from innovative tactics that resonate with local audiences, driving customer loyalty and growth. Choosing a Marketing Agency Zionsville ensures access to expertise and insights that can elevate a brand’s presence in a competitive landscape.

Local Market Knowledge

Understanding the local market is crucial for any business aiming to thrive in Zionsville. A Marketing Agency Zionsville possesses in-depth knowledge of the area’s demographics and consumer behavior. Such agencies can tailor content marketing services to effectively resonate with the target audience. This targeted approach helps address marketing challenges specific to the region, ensuring that campaigns stand out and engage potential customers.

A well-executed marketing strategy that leverages local insights can serve as a wonderful marketing tool for businesses. By collaborating with a Marketing Agency Zionsville, organizations can benefit from strategies that are not only relevant but also impactful. The agency’s familiarity with local trends and preferences enhances the effectiveness of marketing efforts, enabling businesses to achieve their goals more efficiently.

Marketing Strategy
Description
Benefits

Targeted Content Creation
Developing marketing materials tailored to the local audience’s preferences and values.
Increased engagement and higher conversion rates.

Local SEO Optimization
Enhancing online visibility for local search queries specific to Zionsville.
Increased website traffic from local consumers.

Community Involvement
Participating in local events and sponsoring community activities.
Building brand awareness and fostering customer loyalty.

Social Media Marketing
Utilizing platforms popular among Zionsville residents to promote products and services.
Engaging customers directly and boosting brand presence.

Customized Marketing Strategies

A Marketing Agency Zionsville can tailor strategies to meet the unique needs of local businesses. By understanding the local landscape, these agencies become a great marketing tool for brands that may not have the resources to manage extensive campaigns. With the guidance of a creative marketing partner, even a one-person marketing department can leverage effective tactics that resonate with the community while maintaining a competitive edge against national brands.

The flexibility of customized strategies ensures that campaigns can be adapted over time based on performance metrics and market trends. Partnering with a Marketing Agency Zionsville enables businesses to implement innovative solutions that drive engagement and foster customer loyalty. Local expertise allows for the incorporation of regional preferences, resulting in a more personalized approach that sets businesses apart in a crowded marketplace.

Services Offered by Zionsville Marketing Agencies

Zionsville is home to a diverse range of marketing agencies that cater to the unique needs of local businesses. A Marketing Agency Zionsville typically offers various services, including digital marketing solutions, social media management, and content creation, helping clients enhance their online presence. With experts like marketing directors at First Merchants, agencies focus on integrated branding strategies that unify their clients’ messages across multiple platforms. Marketing specialists within these firms build a comprehensive marketing arsenal, ensuring businesses not only reach their target audience but also engage them effectively. The collaborative approach of a Marketing Agency Zionsville empowers local enterprises to thrive in a competitive market.

Digital Marketing Solutions

Zionsville is home to several marketing agencies that specialize in successful internet marketing strategies. The Anderson Agency, for example, implements a phenomenal marketing program tailored to each client’s needs. This ensures effective brand development, allowing businesses to strengthen their online presence and connect with their target audience. A comprehensive approach to digital marketing helps local businesses thrive in a competitive landscape.

A Marketing Agency in Zionsville offers a range of digital marketing solutions designed to enhance visibility and engagement. Services may include search engine optimization, social media marketing, and pay-per-click advertising. By leveraging these strategies, brands can achieve significant growth and establish a strong foothold in the digital arena. Partnering with a local marketing agency ensures that businesses benefit from community insights and targeted campaigns that resonate with their audience.

Traditional Marketing Approaches

Many companies in Zionsville still find value in traditional marketing approaches to supplement their digital strategies. Marketing Agency Zionsville understands the nuances of local advertising and how it can create a strong brand presence. Techniques such as print advertising, direct mail, and event sponsorship help foster connections within the community. Businesses that engage in B2B technology marketing often rely on these methods to enhance their outreach and create lasting impressions on potential clients.

The expertise of agencies like agency317 can offer unique insights into how traditional methods can complement modern marketing needs. By leveraging local newspapers, radio spots, and community bulletins, a Marketing Agency Zionsville can effectively reach target demographics that may not be actively engaging online. This tailored approach ensures that businesses maximize their visibility and create a well-rounded marketing strategy that resonates with their audience.

Traditional Marketing Technique
Description
Benefits

Print Advertising
Utilizing newspapers, magazines, and brochures to deliver information about products or services.
Targeted local audience, tangible format, credibility.

Direct Mail
Sending promotional materials directly to potential customers via postal services.
Personalized messaging, higher engagement rates, measurable results.

Event Sponsorship
Financially supporting local events to gain exposure and connect with community members.
Increased brand visibility, positive community relations, networking opportunities.

Radio Advertising
Promoting a business through targeted radio spots during specific time slots.
Widespread reach, auditory engagement, local targeting.

Community Bulletins
Posting advertisements or news about a business in local community boards and newsletters.
Engages locals directly, builds community ties, cost-effective.

Success Stories from Zionsville Marketing Agencies

The impact of a Marketing Agency Zionsville can be seen through compelling success stories that highlight their effectiveness across various industries. Local businesses have leveraged the expertise of these agencies to enhance their brand visibility and engage target audiences more effectively. From innovative digital campaigns to revitalizing traditional marketing approaches, each agency has demonstrated the ability to deliver remarkable results. These success stories not only showcase the versatility of marketing strategies but also reflect the deep understanding that a Marketing Agency Zionsville possesses about the local market dynamics. As businesses witness measurable growth, the partnership between agencies and clients continues to evolve, paving the way for more tailored solutions that drive success.

Case Studies of Local Businesses

Local businesses in Zionsville have benefited greatly from the tailored solutions provided by a specialized marketing agency Zionsville. One notable example is a family-owned restaurant that sought to increase its visibility. Through targeted social media promotion and community engagement strategies, the marketing agency helped elevate the brand’s presence, leading to a significant uptick in foot traffic and customer loyalty.

Another success story involves a boutique retail store that partnered with a marketing agency Zionsville to enhance its seasonal promotions. The agency implemented an integrated marketing campaign that combined email marketing and local SEO tactics. This approach not only boosted sales during peak seasons but also established a stronger online presence, showcasing how effective local marketing strategies can transform a business’s reach and profitability.

Measurable Results and Impact

Marketing Agency Zionsville plays a vital role in tracking the effectiveness of various marketing strategies. Businesses can leverage analytics to measure website traffic, conversion rates, and customer engagement. By utilizing a full-service Zionsville web strategy, companies can pinpoint which campaigns yield the highest ROI. This data-driven approach enables local businesses to adjust their tactics for better results and a more substantial market impact.

Zionsville web design is essential for creating a user-friendly online presence that resonates with the target audience. A marketing agency Zionsville can implement tools to gather insights, allowing for real-time adjustments that enhance campaign performance. By focusing on measurable results, these agencies ensure that businesses not only reach their goals but can also demonstrate growth and success through quantifiable metrics.

• Establish clear goals and KPIs for marketing campaigns.
• Regularly analyze data to identify trends and insights.
• Use A/B testing to refine marketing strategies based on performance.
• Optimize content and design based on user feedback and analytics.
• Implement tracking tools to measure customer interactions across platforms.
• Create comprehensive reports to showcase ROI and campaign success.
• Stay adaptive and prepared to pivot strategies based on measurable outcomes.

Trends in Marketing Within Zionsville

The landscape of marketing in Zionsville is evolving, driven by the need for businesses to adapt to changing consumer behaviors and technological advancements. Marketing agencies in Zionsville, like the innovative Marketing Agency Zionsville, are at the forefront of this shift, employing marketing specialists who focus on integrated branding strategies. With insights from market leaders such as the marketing director at First Merchants, these agencies curate a comprehensive marketing arsenal that addresses local needs effectively. By harnessing both digital and traditional marketing solutions, they help local businesses thrive in a competitive environment.

Conclusion

The significance of a Marketing Agency Zionsville cannot be understated for businesses across various industries. Local marketing services provided by these agencies offer valuable insights and tailored strategies that align with community needs. By leveraging the unique strengths of a Marketing Agency Zionsville, businesses can enhance their visibility and strategically position themselves in a competitive marketplace. Each agency brings a distinct approach to address the challenges faced by local companies. Choosing the right agency ensures that businesses not only reach their target audience effectively but also foster lasting connections within the Zionsville community.

FAQS
What are some examples of well-executed marketing strategies that have worked for businesses in Zionsville, IN, particularly for a marketing director at First Merchants?

In Zionsville, Indiana, well-executed marketing strategies can include targeted social media campaigns, local community engagement initiatives, and personalized email marketing. A marketing director at First Merchants may utilize market research to develop these strategies, ensuring they resonate with the local audience and drive engagement.

How does a marketing director at First Merchants approach the development of effective marketing strategies for businesses in Zionsville, IN?

A marketing director at First Merchants typically focuses on understanding the unique needs of businesses in Zionsville, IN, by conducting thorough market research, analyzing customer data, and utilizing targeted advertising campaigns to create efficient marketing strategies that resonate with the local audience.

What role does a marketing director at First Merchants play in shaping local marketing initiatives in Zionsville, IN?

The marketing director at First Merchants is crucial in shaping local marketing initiatives in Zionsville, IN, by leveraging community insights, promoting engagement, and implementing strategies that resonate with local businesses and consumers.

What are the essential skills of a marketing director in leading effective strategies in Zionsville, IN?

A marketing director at First Merchants should possess strong analytical skills, creativity, leadership, and communication abilities to develop and implement effective marketing strategies tailored for businesses in Zionsville, IN.

How can a marketing director at First Merchants influence the success of local businesses in Zionsville, IN?

A marketing director at First Merchants can influence the success of local businesses in Zionsville, IN, by implementing tailored marketing campaigns, leveraging community connections, and utilizing data-driven strategies to enhance brand visibility and engagement.

What qualifications should a marketing director possess to be effective in Zionsville, IN when working with local businesses?

A successful marketing director at First Merchants should have a strong foundation in marketing principles, excellent communication skills, and the ability to analyze market trends in Zionsville, IN. Additionally, experience in digital marketing and local outreach can significantly enhance their effectiveness in promoting initiatives for the businesses they serve.

What responsibilities does a marketing director at First Merchants have in developing community engagement strategies for local businesses in Zionsville, IN?

A marketing director at First Merchants is responsible for fostering relationships with local businesses and understanding their unique needs. They develop community engagement strategies that not only promote the bank’s services but also support local business growth. By leveraging local insights and collaborating with business owners, the marketing director ensures that the initiatives resonate with the Zionsville community, enhancing both customer loyalty and local economic development.

How important is the role of a marketing director at First Merchants for businesses in Zionsville, IN?

The role of a marketing director at First Merchants is crucial for businesses in Zionsville, IN, as they provide strategic guidance and insights that can enhance local marketing efforts. By understanding the unique needs of the community, the marketing director at First Merchants can tailor campaigns that resonate with the local audience, ultimately driving engagement and growth.

What impact does the presence of a marketing director at First Merchants have on local brand visibility in Zionsville, IN?

The marketing director at First Merchants plays a crucial role in enhancing brand visibility for local businesses in Zionsville, IN, through targeted marketing initiatives, strategic partnerships, and community engagement efforts. Their expertise in understanding local market dynamics allows them to implement effective strategies that resonate with the audience and strengthen brand recognition.

How can a marketing director at First Merchants enhance partnerships with local businesses in Zionsville, IN?

A marketing director at First Merchants can enhance partnerships by fostering collaboration, sharing resources, and developing joint marketing initiatives that benefit both the bank and local businesses in Zionsville, IN. By creating a network of support and utilizing the strengths of each partner, the marketing director can drive engagement and growth while also strengthening community ties.

The post Top Altcoin Picks For Q4: Render (RNDR), Fetch.ai (FET) And Two Other Altcoins For Massive Gains appeared first on Coinpedia Fintech News

Is it altcoin season? Will altcoins rally? What’s happening with altcoins? These questions seem endless, and no one can predict with certainty what’s next. However, during uncertain times like these, it’s smart to focus on fundamentally strong altcoins. Analyst Nicholas Merten,

In his latest video, shared his top altcoin picks that could perform well based on solid fundamentals.

Fetch.ai (FET)

The analyst said that Fetch.ai has been a project of interest, especially after its involvement in Artificial Super Intelligence (ASI), a conglomeration of Fetch.ai, SingularityNet, and Ocean Protocol. He discussed monitoring Fetch.ai at a discounted price within a specific support range, following previous resistance levels. 

SingularityNet (AGIX)

SingularityNet is another key player in the AI-driven blockchain space. Known for its role in decentralized AI, it has partnerships with Fetch.ai and Ocean Protocol, making it part of the AI and Big Data ecosystem. Like Fetch.ai, SingularityNet is being watched for long-term growth, particularly as AI becomes a dominant trend in tech and crypto sectors.

Ocean Protocol (OCEAN)

Merten said that Ocean Protocol focuses on data sharing and privacy, playing a significant role in the decentralized AI and Big Data space. The analyst is particularly interested in Ocean’s market positioning, expecting it to benefit from the growing demand for data solutions in AI.

Render Token (RNDR)

Render is a project the analyst talked about, known for using decentralized GPU power to help with graphics rendering, which is important in gaming, virtual reality (VR), and AI. The analyst kept an eye on Render’s price when it was at key support levels. The analyst believes Render has strong potential to grow, especially as the demand for AI and graphics rendering continues to rise.

But Wait.. What About Meme Coins? Are They Dead?

The analyst discussed meme coins and whether it’s the right time to invest in them. He said that meme coins are currently showing sideways price movement, which might hint at an accumulation by large stakeholders. 

However, overall, meme coins are not showing major strength against Bitcoin. The market capitalization of meme coins is lower compared to 2021 and he advised focusing on smaller-cap meme coins rather than big ones like Dogecoin.

Read Also: 9/11 CPI Surprises: Here is What to Expect from Crypto Markets This Week

Disney reported a $47 million operating profit in its direct-to-consumer (DTC) segment in its fiscal third quarter 2024. The profit comes one quarter earlier than Disney had forecast. The $47 million profit reverses a $517 million loss in the year ago quarter.

While the optics of the profit are indeed positive, in this week’s podcast Colin and I do a deep dive into the profit’s true quality and sustainability. Doing so reveals a fragile picture. First, there are issues about how much of Disney+’s recent subscriber gains are in fact due to the Charter deal, which by some accounts hasn’t been terribly successful in driving active subscribers. Meanwhile, Hulu’s been moving sideways for a while, and there’s no longer transparency about ESPN+’s subscriber count.

Another issue is Disney+’s falling average monthly revenue per paid subscriber which declined further in Q3. It’s noteworthy because Disney’s CFO ascribed it partially to Disney+’s lower-priced ad tier. Yet Hulu actually reported higher average monthly revenue per paid subscriber due to higher ad revenue. So there are some contradictory signals.

Meanwhile, Disney’s aggressive bundling, at deep discounts, may bode well as a longer-term churn-buster, but will almost certainly pressure near-term DTC profitability. Then there’s Disney+’s price increase, which will kick in soon, concurrent with a broad rollout on limiting password sharing. This double whammy is likely to lead to some subscriber losses.

From analyzing the the Q3 financial statement, it’s clear Disney+ and Hulu were still unprofitable in the quarter. It was actually ESPN+ that turned the DTC segment green. But as I detail, further analysis reveals an unusual jump in ESPN+’s quarterly profit level and profit margin vs. a year ago, suggesting Disney may have done a one-time reallocation of expenses from ESPN+ to ESPN that cannot be replicated in future quarters. Speaking of one-time events, Disney may still owe Comcast another $5 billion for the Hulu buyout (it’s not clear if that would hit the DTC line or another).

Finally, and at the risk of piling on, just over the horizon in fiscal ’25 loom big payments for Disney to the NBA for its new rights deal and an earnings drag as the new Venu Sports JV (potentially) ramps up. Note, an early Venu write-off is equally likely.

Add it all up and it’s clear to us that the quality and sustainability of Disney’s first quarterly DTC profit are quite fragile.

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